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Frankenmuth News
Serving Frankenmuth Since 1906
Vol. 120 No. 13 In our 120th year!
Wednesday, October 1, 2025

WELCOMING THE WILLKOMMEN SIGN! The Frankenmuth City Beautification Committee, through the auspices of the Frankenmuth Chamber of Commerce and Convention & Visitors Bureau, held a ribbon-cutting ceremony Wednesday afternoon, September 24, for the new and improved Willkommen sign located on the west bank of the Cass River. The CBC also celebrated its 70th birthday as the community's leading organization in keeping Michigan's Little Bavaria beautiful all year long. (News photo/John Cook)
City's "Hollywood" sign officially dedicated, lit up
Frankenmuth city’s “Hollywood” sign was officially dedicated and lit for the first time last week, despite an afternoon with periods of rain.
The Frankenmuth Chamber of Commerce and Convention & Visitors Bureau celebrated the Frankenmuth City Beautification Committee’s 70th birthday with a ribbon-cutting ceremony Wednesday afternoon, September 24. The ceremony and refreshments were held on Gunzenhausen Street, which was closed in both directions, and held under a large tent. The new Willkommen sign was located in the same area as the former sign, first erected in 1988 – 37 years ago.
“With huge support from the community through individual donations, a new sign has been erected in an effort to be more sustainable in the future,” Frankenmuth Downtown Development Authority (DDA) Executive Director Dan Hopp said.
“The largest letters are seven-feet tall, and the new aluminum rail system is 70 feet long. The Willkommen letters are internally lit with LED color-changing lights, allowing for some seasonal color on the sign,” Hopp explained. “The ‘Peace on Earth’ letters, which go up in November, will always be bright white during the season and adorn a bright star at the end of the word.”
This project has been a work in progress for a few years and its fortunate to fall on the anniversary of the founding of the CBC. .....
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